Submitted by: Justine Williams

Magento Edition 2.1 comes as a robust tool for merchandisers, Magento specialists to induce seamless functionality into their ecommerce stores and deliver high performance.

What goes into creating a seamless online shopping experience?

An intriguing Magento web design or quality products or effortless checkout funnel; practically, there can be numerous answers to this question if we analyse online shopping from the perspective of different shoppers.

But, lets admit it. A fascinating design, impressive presentation of products and all that buyers think makes for a great shopping experience boils down to the team of marketers, merchandisers, Magento specialists and developers behind a certain ecommerce business.

Theyre behind everything from website design, content optimisation, product merchandising to marketing campaigns and promotions.

Now imagine for a moment if this team could be capable of creating shopping experiences better and easier than ever before.

Well yes they can, with Magento Edition 2.1.

Lets have a glance how Magento Edition 2.1 can be an effective tool for online merchandisers as well as professionals practising Magento Web Design in Australia.

Improve Productivity and Sales

The new Content Staging and Preview feature allows you to stage and manage a huge variety of content efficiently. With well-tested, user-friendly tools incorporated in this edition, the whole process becomes fast and seamless.

Thanks to the new timeline dashboard, you can have a quick overview of all scheduled updates and manage your campaigns better while maximising your sales. The new functionality also enables you to preview amendments across checkout to ensure the smooth running of promotions.

Streamline Checkout Process

Magento 2.1 helps one of the most crucial concerns, cart abandonment, to a great extent. The Edition 2.1 comes with PayPal enhancements allowing customers an option to make their payments through PayPal platform and improve their shopping experience.

PayPal Saved Credit Cards feature safely store consumers credit card information making it easier for frequent buyers to check out quickly without having to enter their credit card details. Not only does this reduce checkout hassles but it also boost conversion rates for your business.

Enhance Management Experience

Advances in Magento Admin elevate management and efficiency to another level. Find information related to customer and their purchases quickly using the advanced search function and use easy-to-deploy search synonyms across multiple websites without any hassle.

Moreover, redesigned forms make the process of creating content and products faster and easier than ever before.

Improve Conversation Rates

The cutting-edge search technology, Ealsticsearch is another useful functionality induced in Magento 2.1 version to speed up conversions. The advance search tool features automatic stop words, search synonyms, support for 33 languages and attribute weighting for highly relevant search results.

Magento Edition 2.1 empowers online merchandisers and Magento website developers with superior capabilities to deliver better conversions and shopping experiences.

However, before migrating to Magento Edition 2.1m it, is essential for any business to consult with an experienced Magento specialist or a reliable Magento ecommerce development firm. This will help you determine if Magento Edition 2.1 is apt for your business and how you can get the most out of the platform.

About the Author: Justine Williams is a technical content marketer with WebCircle who also specialises in Magento and ecommerce development consulting (

webcircle.com.au/magento-web-development.html

) and helps magento web design firms across Australia with her knowledgeable counsel.

Source:

isnare.com

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